why Charlotte?  
   
 

Because here, you will find the consumer and professional representation you need for your projects. Charlotte and the surrounding area is home to over 1.6 million citizens and includes the North Carolina counties of Mecklenburg, Gaston, Iredell, Rowan, Cabarrus and Union and the South Carolina counties of York and Lancaster. Our Queen City is the sixth largest urban area in the country and generates over $14 billion in annual retail sales. We have been ranked the fifth best city for business and sixth in the number of Fortune 500 headquarters, and we’ve been voted the most livable community in the United States.

AOC can target metro, urban, and rural consumers, as well as business and medical professionals in this diverse city and the surrounding metropolitan area. If you are looking to field a study in the southeastern market, AOC in Charlotte is the place for you.

     
   

 

 
   
   
   
 
  Zip Codes
   
 
Map of Coverage Area

   
 
Demographics
 
Total Population - Mecklenburg County (2008) 902,803
Total Population - Charlotte MSA (2008) 1,675,495
 
Mecklenburg County  
Age (2007)
0-14 21%
15-24 14%
25-34 16%
35-44 17%
45-54 14%
55+ 18%
Median Age 35.1
 
Racial Composition (2006)
White 60%
Black 30%
Other 10%
Ethnic Population (2006)
Hispanic/Latino 9.0%
Asian 3.6%
American Indian 0.5%
Education (2006)
High School Graduate or Higher 87.8%
Associates Degree or Higher 46%
Bachelor's Degree or Higher 38.1%
Household Income (2007)
Less than $24,999 20%
$25,000 - $49,999 35%
$50,000 - $74,999 22%
$75,000 and over 23%
Average Household Effective Buying Income $62,241
Median Household Effective Buying Income $46,163
Occupation (2007) 
Total Employed 95.5%
Total Unemployed 4.5%
 
Average Home Price (2007) $231,170
   
Census Data  
 
   
 
 
 
AOC Marketing Research | 10100 Park Cedar Drive, Suite 100, Charlotte, NC 28210  l  phone 704-341-0232  l  info@aocresearch.com
 
 
 

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